Urban Design & Masterplanning Portobello Square

Project type

Commercial, Housing, Urban & Estate Regeneration

What we did

Architecture, Urban Design & Masterplanning




Notting Hill, London



Tenure mix

Private and affordable


Winner - Regeneration Project of the Year - RICS Awards 2019
Winner - Estate Regeneration Award/Mayor's Award - Housing Design Awards 2015
Silver Award - Best Apartment Scheme - WhatHouse Awards 2014
Winner - Project Award - Housing Design Awards 2011
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PRP was appointed by Catalyst Housing Ltd. for the redevelopment of the estate through a masterplan proposal to include up to 1,000 new homes with affordable dwellings making up over 50% of the total.

The design objectives were to reintegrate the site with its immediate neighbourhood, to re-provide a poorly located public open space as a ‘Green Flag’ park at the heart of the development. The masterplan reinstates a number of the historic road positions in order to repair the urban fabric, reconnecting Portobello Road and Wornington Road to Ladbroke Grove. A new park, in the tradition of a London garden square is located at the heart of the development.

The housing is provided as tenure-blind, high quality typologies drawn from traditional Kensington residential precedents. They are modern interpretations of mews houses, town houses, mansion blocks and terraces of the adjacent conservation area and the wider borough. The proposals also include a range of commercial uses along Portobello Road.

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